How to apply for an MSME loan in 59 minutes


The 59-minute Public Sector Banks(PSB) loan plan is one of the government’s most significant policy measures aimed at increasing credit off-take in the MSME sector and among individual entrepreneurs.

This lending strategy involves giving respected banks in-principle loan clearance for a maximum of Rs 5 crores. Through a website called, a consortium of public sector banks has built a single online lending process.

Introduction to the Scheme:

1. One of the key motivations for this effort is to bring together various financial services under one roof to deliver the finest services to consumers.

2. Customers benefit from this program since they can now learn the benefits and drawbacks of different financial companies’ banking policies.

3. The government has told the nationalized banks that they must include housing infrastructure and automotive loans in the scheme. To accelerate the wheels of the Indian economy’s credit market, a lot of technological infrastructural development has been invested.

4. This was done to increase finance availability for small enterprises and entrepreneurs. According to major credit institutions like Loans Suisse, this program has been hailed as one of the most important policy initiatives for providing credit to small firms, the MSME sector, Mudra loan applicants, and private businesspeople promptly.

What distinguishes this project from instant online personal loans?

Recent criticism has been leveled against public sector banks, alleging that their lending practices are overly rigid and that their exclusionary regulations and extensive paperwork are excluding the most vulnerable members of society. As a result, borrowers are turning to private lenders, which is not a good consequence due to private lenders’ non-transparent lending practices. According to international agencies such as the World Bank and the International Monetary Fund, PSB loans in 59 minutes have become the single largest credit lending online platform.

The ’59 Minutes Loan’ application process

The application begins with registration as a “new user” on the official website,

  • Step 1: Fill out the sign-up form with your name, email address, and phone number. To validate your credentials, click ‘obtain OTP.’
  • Step 2: Before clicking ‘Proceed,’ enter the OTP you received on your phone and agree to the terms and conditions.
  • Step 3: On the next screen, you’ll be asked a few basic questions to which you must react with a ‘yes’ or ‘no’ by picking the appropriate radio selection box. To go to the next stage, click proceed once more.
  • Step 4: You will now be prompted to enter your GST information, including your GST number and password, as well as your income tax information. You can either submit the statements in XML format or log in with your ITR information, such as your PAN and incorporation date.
  • Step 5: In this step, you’ll upload your most recent six-month bank statements in PDF format. You can also use your net banking credentials to log in and provide the lenders access to your financial statements.
  • Step 6: Fill in the directors’, proprietors’, and company address information.
  • Step 7: Now choose the purpose of your loan and submit information about any prior or current loans your company has taken.
  • Step 8: Choose which bank you wish to process your loan through. The rate of interest may differ from one bank to the next.
  • Step 9: For approval, pay the 1000 convenience fee plus taxes.
  • Step 10: Download your approval letter, which is subject to the loan provider’s due diligence.
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